SAP C4 Overview

SAP C4 is a customer relationship management (CRM) platform. With SAP C4 implementation of new business models, engaging customer experiences and keeping operational costs low can be done rapidly. The full C4 portfolio closely resembles that of the cloud CRM market leader, Salesforce. It consists of: SAP Marketing Cloud, SAP Service Cloud, SAP Customer Data Cloud, SAP Sales Cloud, and SAP Commerce Cloud .

SAP C4 on Connect iPaaS

Connect iPaaS enables you to integrate your SAP C4 account with other SaaS and enterprise applications. You can design your workflow to be triggered when a SAP C4 object is created/updated, or you can design your workflow to create, update, or delete a selected SAP C4 objects based on events in other applications.

Figure 1. SAP C4 application on Connect iPaaS